Wednesday, March 27, 2013

USANA Essentials and HealthPak: How to Sell and Market the USANA Nutritional Supplements

The USANA Essentials & HealthPak Marketing Method (MM) is one of the most effective marketing methods we've ever used. Any USANA Associate who invests a few hours into learning the material will get results and will have the skills to build a USANA residual income.

The USANA Essentials & HealthPak MM has helped many people become a Top 25 Preferred Customer Enroller with USANA and, most importantly, build a strong business.

USANA Essentials & HealthPak MM: Training Objectives


You'll learn:
  • How to identify the two main “Vitamin Supplement” personalities. 
  • How to effectively sample the HealthPak to get customers.  
  • How to get more people on the HealthPak or MyHealthPak, rather than just the Essentials.  
  • How to effectively share the “USANA Difference” and get results.
  • Make people “Customers for Life."
  • Create duplication in your team.
  • Help people get results with the USANA products.  
  • Plus much more!


USANA Essentials & HealthPak MM: Training Outline


This USANA training guide is broken down into two major areas:
  1. Training resources and videos to teach USANA Associates how to get preferred customers.   These videos are intended for USANA Associates for training purposes only and are not appropriate to share with your potential customers.  
  2. Product resources and videos that explain why people need to take vitamin supplements, what makes a good quality supplement, and what makes the USANA Essentials a top product. These are proven word tracks and techniques compiled from numerous USANA leaders. These videos can be shared with customers and watched repeatedly by Associates to learn the word tracks.
All of these videos are shared on YouTube and will link back to our USANA shopping cart for people ordering the USANA products.  We decided to share all of these videos to show USANA Associates just what type of training the Integritas Group has to offer and to help us get more customers.  Any USANA Associate is invited to watch the videos and use this training guide to help them build USANA.  However, if you send potential customers to our videos, they may end up buying through our shopping cart. It's recommended you join Integritas Group to access private websites with unbranded videos that you can use. 

USANA Essentials & HealthPak MM: Training Resources and Videos Outline


Here's an outline or table of contents for this USANA training course:
  1. Your USANA Success Starts Now: Set Yourself up for Success
  2. Sampling the USANA Essentials and HealthPak: Why it Works
  3. USANA Residual Profits: Sampling Pays You Residually
  4. Learn the Different "Vitamin Supplement" Personalities: Two Main Types
  5. How to Identify the "Vitamin Supplement" Personalities: Two Main Methods
  6. Identifying the "Vitamin Supplement" Personalities: Direct Example
  7. Identifying the "Vitamin Supplement" Personalities: Observing & Listening Example
  8. How to Engage and Introduce USANA: Asking Questions and Presenting USANA
  9. USANA Sampling: Getting the USANA HealthPak Into Their Hands
  10. USANA Follow-Up: The Fortune (and Residuals) are in the Follow-up
  11. USANA Customer Acquisition: Focus on the Benefits
  12. USANA Customer Acquisition: Asking for the Sale
  13. USANA Questions & Answers: Be Prepared
  14. USANA Questions & Answers: Be Prepared (Additional USANA Questions)
  15. USANA Customer Acquisition: Getting Your Preferred Customer Going
  16. USANA Customers For Life: How to Create Loyal, Lifetime Customers
  17. USANA Referral Program: Creating a Continuous Stream of Referrals
  18. USANA Mindset: Ready... Fire... Aim! Action Always Beats Perfection
  19. Creating Duplication With Your USANA Downline: Create Leveraged, Residual Income
  20. USANA Essentials & HealthPak Frequently Asked Questions and Additional Training

USANA Essentials & HealthPak MM: Product Resources and Videos Outline


Here's an outline or table of contents for the USANA product resources and videos:

Part 1: Why Do I Need Vitamins?
  1. Under the Microscope: Healthy Cells Equal a Healthy You
  2. The Cause and the Solution: Learn What Damages Your Cells and How You Can Protect Them
  3. The Environment: What's Changed in the Last 100 Years
  4. Food vs. Nutritional Supplements: A Look at the Science

Part 2: What Vitamins Do I Take? How to Choose a High Quality Multivitamin 

Part 3: What Vitamins Do I Take? The Answer: USANA Health Sciences
  1. Dr. Wentz: Learn About USANA's Founder's Background
  2. The USANA Essentials and HealthPak: Learn About USANA's #1 Rated Product
  3. Starting Your USANA Nutritional Program: 3 Important Tips
  4. Custom Nutrition With USANA: 3 Options for Customizing Your USANA Nutrition Plan
  5. USANA Referral Program: Learn About USANA's Referral Program

USANA Essentials & HealthPak MM: Frequently Asked Questions

USANA Essentials & HealthPak MM: Getting Started


To get started on selling the USANA Essentials and HealthPak, follow these simple steps:
  1. Bookmark this page you're on now: USANA Essentials and HealthPak: How to Sell and Market the USANA Nutritional Supplements
  2. Choose either the Training or Product sections and start going through it!  
  3. When you're finished with that section, go through the other resources and videos section.  
  4. When you have a question, ask it on the blog entry, video or our Facebook Page.
This is a tremendous amount of information that you have access to for free.  Because it's free, some people won't value it.  Trust me, if you go through this information and treat it like you purchased a course, you'll get amazing benefits, results and a bigger USANA business!

Additional Training Resources


Many people who go through the USANA Essentials & HealthPak MM find these resources very helpful:



USANA Essentials & HealthPak MM: Resources and Navigation


USANA Essentials and HealthPak Become a Gold Director



3 comments:

  1. Hi Chris, These trainings are excellent. I want to know how to access the non-branded version of videos since we are Integritas members. Also, is the new Health Pak Training Manual downloadable here to replace the one we've had for some time?

    ReplyDelete
  2. Hi Donna,

    Thanks for the feedback on the training!

    The unbranded videos are available at www.WhyDoINeedVitamins.com and www.WhatVitaminsDoITake.com

    They are listed in the HealthPak manual as well. Yes, you can download the new manual at www.integritas-group.com/healthpak

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