Announcing the expansion into Indonesia, USANA has unveiled the products that will available to both USANA associates and customers.
Essentials - USANA's flagship supplements that provide bioavailability antioxidants and minerals.
Procosa - Joint health supplement.
Delivers vegetarian glucosamine to help maintain health cartilage and joints.
Proflavanol C - Vitamin C supplement
Promotes cardiovascular health using grape-seed extracts and vitamin C.
BiOmega - Fish Oil supplement
Supports cardiovascular, immune and joint health.
CoQuinone 30 - Coenzyme Q10
Vital for healthy muscle and nerve function.
Visionex - Eye Health supplement
Antioxidants designed to protect the eyes.
Active Calcium - Balanced levels of calcium, magnesium and vitamin D
Helps maintain strong, mineral-rich bones.
Active Calcium Chewable - Active Calcium in chewable form
Formulated to support bone growth in adolescents. Works as an antacid. Be sure and bookmark this page as we get closer to the launch date. Look for updates on USANA’s opening of Indonesia as we receive them.
With the direct selling industry thriving internationally, USANA Health Sciences announces that it will launch its 20th market in Indonesia on Nov. 16. The USANA office will be headquartered in the Jarkarta Central Business District.
Indonesia is the largest economy in Southeast Asia with a population of more than 237 million. It is considered as one of the emerging market economies of the world.
The Direct Selling Market In Indonesia
Indonesia is ranked #23 in the direct selling market in the world.
Direct retail sales in this developing market reached US$ 1.1 billion in 2014, up 8% vs. 2013.
2014 sales force numbers are up to 11.7 million sellers.
This month's USANA training podcast answers questions sent it from USANA Associates. If you ever have a question about USANA training, please leave a comment or email to us and we'll try our best to answer it in a future podcast.
USANA Question #1: "How Do I Learn More About the USANA Products?"
Here's an email I received from a USANA Associate:
Hi Chris,
I hope it's ok to email you my question.
I'm trying to learn more about the Usana products. I found some youtube clips, but I find them very "vague"
The other day, someone asked me what Proflavonal C is good for and all I could say was it's a "potent" anti-oxidant. So then what's the difference between that and the Anti-Oxidant in the Essentials?
And I still don't know what that booster in the Healthpak is. I just know it's another anti-oxidant. So I'm taking 3 different anti-oxidants.
And I'm taking Coquine 100 because, someone said "active" people should take it. Weird.
I want to be able to suggest products, and also explain to them why, and the benefits.
Are you able to suggest somewhere I could learn more detail about the products?
USANA Question #2: "How Do I Improve My Presentation Skills and Retailing Skills?"
This question goes into one our most favorite topics: sales and communication training! A key point to understand is that you're always improving your skills. Even after 10+ years with USANA, we're constantly improving our skills and getting better.
At 13:45 of the USANA training podcast, Jason and I start answering this question. As usual, there is no simple answer to this question. We cover various tips that we have learned over the years and also discuss common pit falls that we see USANA Associates make.
You know the saying, "The fortune is in the follow-up." That's so true when it comes to sampling out the HealthPak, Essentials and building your USANA business. If you don't follow-up with people, you're leaving a lot of money on the table!
USANA Follow-up: Day 2 of HealthPak Sampling
Call on Day 2 after they start taking the sample to:
Check in to make sure they are taking the product.
Confirm that they are taking it with food.
Share one piece of information. It could be another piece they would find interesting or it could be you getting back to them on a question or looking up information about the current vitamin supplement that they are taking (FDA Registered facility, High levels of lead, etc)
Did they go through any information that provided with the HealthPak Sample?
USANA Follow-up: Your Judgement Call
There’s no perfect followup schedule. Depending on the person you’re working with and they way you communicate (phone, social media, text, etc) will dictate the frequency of follow up. Use your judgement, your gut is usually right. Just make sure you followup! Remember to engage and share relevant information (but don’t overwhelm) either by telling them, pointing out resources on the website or forwarding emails.
USANA Follow-up: The "Rule of 3"
Many people wonder how often to followup. Remember The Rule of 3. Followup at least every 3 days.
If the person doesn’t respond, remember, “3 Strikes and you’re out!” If people don’t respond to your first 2 communications, give them a “Take Away” message on the 3rd contact attempt. The video tutorial will go into more detail.
USANA Essentials & HealthPak MM: Resources and Navigation
Learning how to engage and introduce information is a critical step in the sales process for getting new USANA PC's and Associates. It's also very important when it comes to sampling out the HealthPak or Essentials. If you just shove the HealthPak sample into someone's hands without engaging and introducing, you're not going to get very good results!
How to Engage and Introduce USANA
Unfortunately, you just can’t shove the HealthPak in someone’s hand and expect great results. You need to engage people by asking questions and finding out what their opinion is. You started doing that with the identify section earlier. Once you start understanding, you’ll want to engage them more by introducing concepts. You’ll need to take information from the USANA product website videos and share parts of it that would interest them. Don’t worry about being perfect or saying it verbatim. Share what you know. You can always give them the website or go back and study it yourself to get them the rest of the info.
3 Steps for Introducing the USANA HealthPak and Essentials
Ask a question and listen (Stop talking!)
Introduce one piece of information (don't overwhelm them.)
Engage by asking a follow-up question
USANA Sales Tips:
You don’t need to overwhelm them with information. Remember, KISS - Keep It Simple, Silly. Focus on one topic or item at a time. Don’t try to “download” all the information that you know to them at once! That’ll most likely cause them to get overwhelmed and lose interest.
You can also pull up the websites on your phone or tablet to show them. You can put together a binder with print outs and use that. Visual references often help. Get some that work for you.
Make sure you ask a question or sample the HealthPak. Don’t leave an empty void during the conversation.
There’s no “right number” of items to introduce. Use your judgement and then move to sampling.
A lot of leaders in USANA just say you need to go prospect more. This good advice, but if you don't know what you are doing, then that advice is vague to say the least.
Communication Training
Our communication training is where I started in knowing what to say in real prospecting scenarios.
Since I understand the steps in our training: Connect, Develop, Introduce, Follow-Up, and Close, I provide opportunities for myself to discuss USANA's products with people.
I will discuss couple of scenarios that occurred while I was on vacation.
Facebook Opportunity
I had a friend on Facebook create post that asked for help on how to keep his back from going out every three to four months. I promptly posted stretches, workouts and recommended yoga that has worked for me in keeping my back in shape. In addition, I advised him that certain supplements have help support my back health. After about a day, he posted that my recommendations were very helpful and thanked me for it. I sent a private message on Facebook and mentioned that I sold USANA's products and I could make recommendations for him. He promptly emailed me back and said he was very interested.
Dinner Party Opportunity
I went to a dinner party and I only knew two people out of ten people there. One of the gentleman sat next me and we started talking. He asked me what I did and told him that I was into the health business and sold a very elite supplement line. He proceeded to discuss with me what he has learned about eating right and how the body responds over a life time to healthy lifestyle. I agreed, then asked him what he thought about supplements. He didn't believe them, because "you can get all you need from food." I said, I understand, but look at from a different point of view: "Is food what it used to be 30 years ago? Is it big business? Do we all eat a healthy diet and operate the way we used to even hundreds of years ago?" He saw my point and after a 20 minute conversation, he asked me for information on our USANA's products.
In conclusion
I wanted to share real-world prospecting scenarios, so you could see that this stuff really happens and it only happens the right way if you know what to do. If you haven't taken our communication training through Integritas Group, then that's where you should start. Call it shameless self-promotion, but I don't care, because what we do works.
There are two types of "vitamin supplement personalities" in the world. Many USANA Associates never learn them nor identify what the person is that they're talking with. Identifying a person's "vitamin supplement personality" can be a deal maker or deal breaker when it comes to USANA.
Vitamin Supplement Personality Type #1: Does NOT Believe in Vitamins
The first "vitamin supplement personality" type does NOT believe in taking supplements. They may believe they get all they need from food or that vitamins create expensive urine. Regardless of why they think they don't need vitamins you need to know that they just don't!
Why?
Because if you start talking about USANA's high quality manufacturing or awards that the USANA products have won, they won't care. They don't care how good or great USANA is. They think all vitamins are not worth the money.
The "Why Do I Need Vitamins?" videos can help with bringing the person around to believing in vitamins and then to taking USANA. You have to show them evidence on why they need vitamins. Remember, you can use www.WhyDoINeedVitamins.com for unbranded videos that you can use for your customers.