Thursday, May 30, 2013

Building USANA Fast: How Do I Develop USANA in a Short Time?

I received a question from a USANA associate in the Philippines. The question was "How do I develop USANA in a short time?"

The answer: activity, activity, activity.  However, there is a lot more to just doing activity.



Build Lots of Relationships

You need to have an understanding of Communication, so you can build relationships which lead to opportunities to discuss your USANA business with potential customers or potential associates.  The more people you talk with, the more prospects you could have for USANA.

Does that mean you are going to mention USANA in every conversation? No. But you want to build relationships by collecting phone numbers, emails, Facebook, etc. and build those relationships until they say something that makes USANA a "fit" for them.  Don't feel compelled to bring up USANA in your first conversation. It just doesn't make sense. Instead, build the relationship in that first conversation and get their contact details.

Know What To Say

Once that potential situation has occurred in conversation, you need to know what to say to those potential customers or associates (Personal Endorsement Business and Personal Endorsement Customer courses that are FREE with Integritas Group help you develop this.)

Most of time when a USANA opportunity comes up, people end up either not knowing to what say (and don't say anything) or they end up talking way too much which scares the prospect off or creates a bunch of questions that a new associate can't answer.

Know exactly what you are going to say BEFORE you say it, so get some training on what to say.

Activity, Activity, Activity

This is where the activity comes in.  I tell my USANA downline to do the 5 / 2 principle.  I tell them to put 5 new contacts (I don't care where they get them from) into our Integritas Group contact manager at least 5 days a week.  When you first put contacts in, the list will be small, but after 20 days of that (or how about six months of that?), you will have lots of contacts.

The goal is to call as many as you can each day and have 2 meaningful conversations where you build the relationship.  Maybe it takes 4 contacts to do your 2, or maybe it takes 20.  The point is that you are always have 2 quality conversations a day.  If you are really serious and want to be a USANA Gold and Above some day, do more than 2 quality conversations a day.

You don't bring up USANA in those conversations UNLESS they say something where you are absolutely sure that USANA is a fit. (Our Communication course that comes FREE with Integritas Group goes into detail about how to know WHEN it's right to bring up USANA).

How Do You Keep Track of All Those USANA Contacts?

Then, you need to have a USANA system & contact management tool to plug those prospect into, so you make sure you follow-up with those potential people especially when they become customers or associates for you.

This is an underrated thing, but when you don't have a contact manager (and one that is built around a USANA business), you are not making money you could making. I don't care how organized people think they are.  Nothing beats technology and keeping you connected to prospects, current customers, and downline.

Become a Master Marketer and Brand Yourself

I am not going to go into a lot of detail on this, but you need to learn how to brand yourself and a lot of this revolves around having your own website. This is a more advanced thing, but you need to learn how to blog, create YouTube videos, podcast, and more.  All of this is covered in our Phase 3 training that is included with Integritas Group.

Conclusion

Building USANA fast is all about activity. The more of it, the better. That said, it's important that you are doing the RIGHT activity.  That is why Integritas Group exists for my downline and why so many USANA associates outside my downline use it.

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